Kicking us off in identity design (my
fav), Q Financial. This financial planning company was being started by a 20-something professional looking to catch the interest of more 20-something professionals and young married couples. However, Q Financial faced a few difficulties- for one, it was not the only finance-related company named Q. It was also beginning it's life in the middle of the worst banking crisis in American history, a time when people weren't trusting financial institutions. For that
reasons, I chose to go with a more modern logo to appeal to a younger crowd, to set it apart from similarly-named groups, and to distance the company from the traditional, failing banks.
Stationary. Very minimalistic.
Two versions of business cards- one that would be a bit pricey to print (curved), the other more affordable but still interesting with it's color contrast.
Logo for Buffalo
CarShare (Environmental Class Project).
Rochester Rapid Logo. Simple logo that can be understood by everyone, regardless of age or education level. Also conveys speed and the fact that this is a bus service. The colors chosen are refreshing, clean, and the blue, a staple of the transportation industry, further emphasizes that this is a bus service.
Space Flamingo. Logo done as part of an illustration class, for a lovely friend's film/animation identity. The type was provided by her. I chose to go with a retro feel to
accompany the type and to keep the flamingo whimsical to
accompany my friend.
Llama Queen. Pure fun, pure nonsense.
Dutchess County Rail Trail. Designed this in the style of other New York public works logos. The train tracks transition into a dirt trail as they disappear into the happy sunset.
Kicking us off in identity design (my fav), Q Financial. This financial planning company was being started by a 20-something professional looking to catch the interest of more 20-something professionals and young married couples. However, Q Financial faced a few difficulties- for one, it was not the only finance-related company named Q. It was also beginning it's life in the middle of the worst banking crisis in American history, a time when people weren't trusting financial institutions. For that reasons, I chose to go with a more modern logo to appeal to a younger crowd, to set it apart from similarly-named groups, and to distance the company from the traditional, failing banks.
Stationary. Very minimalistic.
Two versions of business cards- one that would be a bit pricey to print (curved), the other more affordable but still interesting with it's color contrast.
Logo for Buffalo CarShare (Environmental Class Project).
Rochester Rapid Logo. Simple logo that can be understood by everyone, regardless of age or education level. Also conveys speed and the fact that this is a bus service. The colors chosen are refreshing, clean, and the blue, a staple of the transportation industry, further emphasizes that this is a bus service.
Space Flamingo. Logo done as part of an illustration class, for a lovely friend's film/animation identity. The type was provided by her. I chose to go with a retro feel to accompany the type and to keep the flamingo whimsical to accompany my friend.
Llama Queen. Pure fun, pure nonsense.
Dutchess County Rail Trail. Designed this in the style of other New York public works logos. The train tracks transition into a dirt trail as they disappear into the happy sunset.
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